Tuesday, July 10, 2012

PostHeaderIcon BusinessLink: Five Ways to Use LinkedIn to Reach B2C Customers



Most people believe that LinkedIn is a B2B social network and that you need to use Facebook or another more “public-friendly” platform to reach B2C customers. In fact, LinkedIn is also an effective B2C marketing tool. In the latest edition of his weekly BusinessLink column, LinkedIn power connector Chuck Hester explains five LinkedIn features you can use to market to your B2C customers.

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