Thursday, June 7, 2012
The Secrets to Warby Parker's Success: Listen, Prioritize and Amaze [CONVO]
In this convo, I speak with Neil Blumenthal, cofounder of Warby Parker about its socially responsive and responsible marketing. The company has disrupted the eyeglass industry by building upon tried and true marketing fundamentals using the emerging tools of web commerce and social media.
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