Wednesday, June 27, 2012
Online Video Use Exceeds 84%: Marketers Rush to Video Ad Spending
eMarketer estimates that US online video ad spending will reach $7.11 billion by 2015, up from $2.16 billion in 2011. In the past year alone, growth was 52.1%.² Why are they so sanguine about the future of online video advertising? Probably because it works.
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