Monday, May 7, 2012
4:06 AM | Posted by EZ TWEETER | Edit Post
We’re already approaching the first of many crossroads that new media will present. Do we take the path of a social brand or that of a social business? What’s the difference? A social brand is just that, a business that is remodeling or retrofitting its existing marketing practices to new media. A social business is something altogether different...
via Social Media Today - The world's best thinkers on social media http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/EdZs54uZAa8/path-social-brand-social-business
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