EZ Tweeter

As part of our interview series on effective use of social media marketing, I recently caught up with Travis Unwin, Director of Media Strategies for one of Awareness’ partner agencies Sitewire, a full service digital marketing and interactive advertising agency. The agency now counts more than sixty consultants who provide their clients with the necessary tools to successfully engage their customers in the digital space. Sitewire’s client roster is full of leading brands including Red Lobster, Olive Garden, Sears, The Capital Grill, and Sage. Additionally, Sitewire works closely with a variety of technology partners like LinkedIn, Google, Yahoo!, Yelp and YouTube, to develop innovative solutions for their clients. Travis shared some of his team’s best practices for social media strategy and engagement.



via Social Media Today - The world's best thinkers on social media http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/jo6WWh4uEfU/exploring-strategies-successful-social-engagement-travis-unwin-sitewire